Norcross, GA. November 01, 2017 – Terry Holmes Automotive Group’s seven dealerships have been selected to certify their pre-owned vehicles with the exclusive MotorTrend Certified designation. MotorTrend Certified vehicles meet the highest standards in the pre-owned market, with every vehicle vigorously inspected, upgraded and backed by a MotorTrend Certified seal of approval, plus a comprehensive vehicle protection from EasyCare.
MotorTrend Certified dealers are carefully selected and appointed based on their focus on quality and a positive customer experience. They must have a history of excellent customer reviews and outstanding service. MotorTrend Certification allows the Terry Holmes Automotive Group to offer MotorTrend Certified pre-owned vehicles and MotorTrend Certified service in their seven dealerships in South Carolina and Georgia.
“The MotorTrend Certified Program takes the customer buying and service experience to exceptional levels,” said David Moorhead, Platform General Manager “It provides third-party assurance through the trusted and respected MotorTrend brand, and provides additional consumer value on all manufacturer brands we offer.”
Steve Richards, Vice President of the MotorTrend Certified Program driven by EasyCare, said “The Terry Holmes Automotive Group’s strong commitment to South Carolina and Georgia consumers made them a natural choice to be named a MotorTrend Certified dealer.”
The Terry Holmes Automotive Group began offering MotorTrend Certified vehicles in October 2017 at six of their seven dealerships, all in South Carolina, including Island Chrysler Dodge Jeep Ram, Island Premier Luxury Cars, Myrtle Beach Mitsubishi, Nissan of Sumter, Nissan of Orangeburg and Cheraw Chevrolet Buick. The Terry Holmes Automotive Group will offer MOTOR TREND Certified vehicles in November 2017 at its Georgia location, Nashville Ford in Nashville, Georgia.
For more information on the MotorTrend Certified Program, visit http://www.motortrendcertified.com.
EasyCare’s mission is to help dealers succeed at every customer touchpoint by creating passionate employees and customers. Whether it’s protecting the dealerships’ customers on their behalf or helping deliver the ultimate driving experience, EasyCare is fully engaged. Since 1984, the company has provided leading-edge benefits that have helped nationwide dealers deliver an outstanding ownership experience to over 7 million customers. EasyCare provides the only F&I benefits that are named a “MOTORTREND Recommended Best Buy” for franchised dealers, in addition to a full suite of training programs, management development, and proprietary software. For more information, please visit www.easycare.com.
MotorTrend®, a media brand of TEN: The Enthusiast Network, was founded in 1949 and is internationally recognized as one of the leading brands in the automotive category. The MotorTrend brand is composed of Motor Trend magazine; the award-winning website MotorTrend.com; MotorTrend OnDemand subscription video on-demand service; MotorTrend Auto Shows; MotorTrend Audio; MotoTrend en Español; MotorTrend India; and the renowned MotorTrend Car of the Year, SUV of the Year, Truck of the Year, Person of the Year, and Best Driver’s Car awards programs.
About TEN: The Enthusiast Network
TEN: A Discovery Communications Company is the largest automotive media company in the world, bringing together Discovery’s fast-growing Velocity network and TEN’s entire automotive digital, direct-to-consumer, social and live event portfolio, including MOTORTREND, HOT ROD, ROADKILL, AUTOMOBILE, and more than 20 other industry-leading brands. With a cumulative reach of more than 131 million, the company encompasses Velocity’s #1 TV network for automotive superfans, MOTORTREND’s #1 automotive YouTube Channel, and MotorTrend OnDemand, the only auto-dedicated subscription video-on-demand service.
Sr. PR and Social Media Manager