CONTACT US AT 1-844-202-5899


A modern skillset is crucial for salespeople to succeed in the digital retailing frontier. The new online MSRP, diminishing front-end profitability and the customer’s need for speed in the transaction makes it more important than ever for salespeople to not only build value levers through their presentation, but also to deliver the experience the customer expects. Retail Impact trains the methodology built with the new digital customer in mind, covering the essential sales skillsets for transparency, discovery, presentation, advocacy and leverage.

Topics include: A fresh approach to the traditional steps of greeting, vehicle selection, needs assessment, trial close, trade evaluation, vehicle presentation and demonstration, market price presentation, objection handling and closing.


Compressed front-end profitability in today’s market has made F&I performance more important for dealers than ever before. Creating a sales process that advocates for these vital products and services early can be a game-changer.

Topics include: core F&I product knowledge and value propositions, advocating vs. endorsing, advocacy techniques, handling common F&I questions.


Retail Impact and Advocating for F&I training is delivered in-store. Ask your EasyCare representative for details or fill out the form below. Or call us at 1-844-202-5899.


Tue 27

LIVE: RV AFIP Certification

September 26 - September 27
Philadelphia PA
Oct 17

LIVE: F&I Impact

October 17 - October 20
Norcross GA
Oct 25

LIVE: AFIP Certification

October 25 - October 26
Mooresville NC
Nov 02

LIVE: AFIP Certification

November 2 - November 3
Raleigh/Durham NC
Nov 07

LIVE: AFIP Certification

November 7 - November 8
Philadelphia PA
Nov 09

LIVE: AFIP Certification

November 9 - November 10
Washington, D.C.
Nov 14

LIVE: F&I Impact

November 14 - November 17
Philadelphia PA
Dec 13

LIVE: AFIP Certification

December 13 - December 14
Atlanta GA


I’ve seen much greater profitability since the Retail Impact training. It’s helped build transparency with the customer and has allowed us to help them better understand market-based pricing. First hand, I’ve seen a rise in customer willingness to increase down payment AND a 30% increase in back-end profit because we’re better able to advocate for F&I benefits as part of the sales process.

Cameron Simmons, Sales Manager
Ricart Imports. Columbus, OH