EASYCARE UNIVERSITY
Make the ultimate impact at every customer touchpoint
EasyCare’s primary goal has always been to help others succeed, which is why we offer leading-edge training to improve engagement in sales, service, F&I and dealership management. Our blended learning approach consists of classroom courses, virtual training and ongoing online coaching through our Alumni Network that cater to different learning methods. With the right tools and knowledge to get ahead, you’ll be making the ultimate impact at every customer touchpoint.
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TESTIMONIALS
COURSE SCHEDULE 2023
MEET THE TRAINERS

A partner with Strategic Diversified prior to APCO’s acquisition in 2021, Jeremiah Shelton, Vice President of Training and Development, has been in the industry for over 20 years. Jeremiah is responsible for driving APCO’s learning strategy, including creating and implementing training programs, driving a culture of continuous learning and development, and working with leadership and partners in the industry to understand current and future training needs. In addition to his extensive experience, Jeremiah is also an award-winning children’s book author.

Corey Smith brings nearly 26 years of Fixed Operations experience in the automotive industry and is a sought-after expert in service drive and fixed ops training. He is an expert in process development and improvement as well as training and business development strategies, with a proven success rate sustaining increases in revenue, service drive traffic and reduction in expenses, all while maintaining the highest level of employee and customer retention.

Erica Cooper brings over 8 years of dealership experience to the EasyCare University training team. She’s proficient in new hire onboarding, internal sales training, curriculum development, facilitating in-dealership coaching, and classroom training. Before joining APCO, Erica was a Master Instructor in the Credit and Financial Services field, developing multi-channel, customized learning solutions with a focus on federal regulations and the impact they have on underwriting processes. She has also earned the title of AFIP Certified Master Instructor- one of the most sought after certifications on the market. Erica's broad experience gives her the ability to bring the auto industry and VSC admin world together in a formula that works.

Steve Richards is an industry-renowned trainer who works with more than 40 of the nation’s most prestigious retail automotive organizations—many ranked in the top three by their OEMs. His modern sales strategies, transparency, and trust-building skills prepare sales teams to more effectively work with today’s informed and internet-savvy customers. Steve has a wealth of experience in helping dealers streamline their sales processes to make the customer’s purchase experience faster and more fun than the traditional and dated “road to the sale.” Plus, Steve has taught thousands of sales team members to use social media to brand themselves and increase their personally generated traffic. He practices what he preaches—sharing his cutting edge automotive sales strategies and techniques on YouTube, which have been viewed over 12,000,000 times.

Erick Jauregui brings nearly 20 years of automotive service department experience. Erick is focused on training, consulting, and creating new training fixed ops content to help dealers supercharge operations. During his career, Erick was certified by several OEMs, with his service departments exceeding gross profit, parts, and CSI.

Dave Foy brings over 30 years of automotive service experience. He brings a passion for coaching, leading, and training others—leaving automotive better than he found it. Dave won multiple Ford awards, serves as the service manager at the second largest Acura store in the country, and was a Fixed Operations Director for a 7-store group.