PROTECTING WHAT MOVES YOU
In order to provide dealers with compelling F&I explainer videos that they can effectively showcase in their dealerships, we create videos that center on authentic, real-life stories of everyday people and show how the F&I benefit’s value proposition relates to their passions. Instead of simply presenting the benefits out in layman’s terms, we produce narratives that create empathy for our brand and easy-to-understand value propositions that will be better retained by dealership’s customers (thank you oxytocin!).
Different dealerships have different needs, which is why we provide both animated and lifestyle versions. Our latest video set centers on the life of a busy woman named Jennie who is an avid photographer and devoted mother. Watch the video to see how EasyCare KeyCare protects what moves her:
If you’re considering a one-touch sales process for your dealership, here are four things to consider before taking the next step.
Market forces are driving some dealers to consider a consolidated one-touch sales process, where customers interact with one person throughout the entire buying process. Understand the forces that are moving the industry in this direction—and the potential drawbacks to making such a significant change.
Dealerships have transformed the way they do business online over the past year, from adding tools to help customers with trades to payment calculators and more. But is your dealership ready to launch a full e-commerce platform? Learn more about what it takes to be successful both online and in the showroom.
New tax legislation from a new administration could affect your profitability in 2022 and beyond, but you still have time to consider how changes will impact your dealership. Don't wait until the last minute—read our 3 Tax Strategies to Maximize Reinsurance Profits Now to help you prepare.