HOW IMPORTANT IS COMPANY CULTURE?
The department of Economics at the University of Warwick found that happiness makes people 12% more productive. To top it off, when workers are happy, they are also more likely to stick around; last year alone, twenty-one percent of workers in the U.S. changed jobs, and Deloitte estimated that companies spend more than two hundred billion dollars annually on finding people to fill the positions.
This means that having a strong company culture is no longer simply an option—it’s a fundamental need. And the most successful companies agree that creating a culture of engagement starts at the top.
A sizzlin’ EasyCare experience
With an open-door policy and an inverted pyramid philosophy, it’s no surprise that EasyCare/APCO’s employees give the executive team an overall thumbs up; according to Glassdoor.com, a whopping 92% of APCO’s employees approve of the CEO. And results from a survey done by the Society of Human Resource Management indicate that 91% of EasyCare employees are satisfied with the overall corporate culture compared to 67% of other US employees. But to truly get a sense of the engagement across the entire team and how it impacts the overall happiness of each employee, you need to look no further than the annual Executive Cookout.
A yearly tradition spanning over two decades, the cookout has become a staple at EasyCare’s home grounds in Norcross. The entire executive team—dressed in aprons adorned with employee signatures—comes together to man the grills and serve hundreds of employees with a variety of delectable food. The event is topped off with an ice-cream truck, entertaining outdoor games and various raffle drawings—all of which beckon for spirited conversation and knee-slapping laughs along the way.
Here’s a glimpse into our 2018 Executive Cookout:
It may seem like a simple event to some, but to the EasyCare family it represents all of the core values and principles that we live by every day. And, most importantly, it represents the collaborative environment that is shared at every level, from the interns to the executive team. Ultimately, it’s only those companies that embrace a strong, authentic company culture that will continue to thrive.
Related Articles
Find out the three significant challenges the auto industry has faced this year and how they'll impact dealers well into 2021 and beyond.
Dealers have access to all kinds of data that can help them customize marketing efforts, source new leads, and maintain longer customer relationships. In this third part of our series on The Data-Driven Dealer, learn more about applying customer data to your marketing efforts.
With the challenges the industry is seeing in 2020, and with customers demanding a personalized experience more than ever before, data-driven marketing is a dealer’s best friend. As dealers compete for leads in a tight market, any insight that helps them better understand potential customers and boost their overall competitive advantage is priceless.
Dealers have access to all kinds of data that can help them customize marketing efforts, source new leads, and maintain longer customer relationships. In this first part of our series on The Data-Driven Dealer, learn more about five sources that can give you insight into your customers.
Dealers have to treat their online presence as an extension of their showroom. Learn about the five stages in a car buyer’s online journey to find out how to keep your digital presence optimized to take consumers from online to on your lot.
Some tweaks to your site can be the ticket to selling more service contracts and keeping your customers happy. Here are some suggestions for the content you need to have online to keep vehicle coverage top of mind.
