What We’ve Learned in 2020…and What it Means for 2021

Find out the three significant challenges the auto industry has faced this year and how they'll impact dealers well into 2021 and beyond.

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The Data-Driven Dealer Part Three: Listen to What Your Customers Want

Dealers have access to all kinds of data that can help them customize marketing efforts, source new leads, and maintain longer customer relationships. In this first part of our series on The Data-Driven Dealer, learn more about five sources that can give you insight into your customers.

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Reach Your Audience: Part Two of our Dealer-Driven Data Series

Dealers have access to all kinds of data that can help them customize marketing efforts, source new leads, and maintain longer customer relationships. In this first part of our series on The Data-Driven Dealer, learn more about five sources that can give you insight into your customers.

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Where’s Your Data? Part One of our Dealer-Driven Data Series

Dealers have access to all kinds of data that can help them customize marketing efforts, source new leads, and maintain longer customer relationships. In this first part of our series on The Data-Driven Dealer, learn more about five sources that can give you insight into your customers.

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The Five Moments You Can’t Afford to Miss

Dealers have to treat their online presence as an extension of their showroom. Learn about the five stages in a car buyer’s online journey to find out how to keep your digital presence optimized to take consumers from online to on your lot.

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F&I Online: The Right Content for Each Stage of the Buying Process

Some tweaks to your site can be the ticket to selling more service contracts and keeping your customers happy. Here are some suggestions for the content you need to have online to keep vehicle coverage top of mind.

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